The FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM makes it to the big screen thanks to Cinepolis.
October 6th, 2017.
The FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM makes it to the big screen thanks to Cinepolis.
· The FORMULA 1 GRAN PREMIO DE MÉXICOTM and Cinepolis gathered together for the 1st Formula 1 Racing Film Exhibition.
· From Thursday, October 13 to October 19, five films about the top category in motor racing will be projected in more than 45 movie theaters around the country.
Only a few weeks away from the FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM, and in order to begin spreading the racing energy around the country, organizers along with Cinepolis launched the 1st Formula 1 Racing Film Exhibition. This is the first time that films 100% related to racing queen category, through which the audience may live Formula 1® excitement and adrenaline during the return of Mexican Grand Prix, on October 27, 28 and 29.
Federico Gonzalez Compean, CEO of FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM stated: “With these initiatives we want to impulse the race and share the energy and the excitement for motor racing out of the Autodromo Hermanos Rodriguez. We want the FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM to be felt beyond the track and experienced all around the country”.
The 1st Formula 1® Racing Film Exhibition will take place from Thursday, October 13 to October 19 in more than 45 Cinepolis’ facilities around the country in cities like Mexico City, Guadalajara, Monterrey, Queretaro and Cancun; among others [find the full list details on the involved facilities in the attached].
Miguel Rivera, Programming VP of Cinepolis, said: “With this alternative content, here in Cinepolis we are trying to satisfy those most specific audience’s likes with emblematic movies; sport, cultural and music events that worth to be seen on the big screen and be enjoyed to the utmost. This time, we offer this sport fans, five titles filled with racing excitement”.
The movie titles included on the exhibit and which will be showed in film format cover topics 100% related to Formula 1®, going from fiction to documentaries based on real events. The list includes Senna (2010), Rush (2013), Ferrari 312B (2017), McLaren (2017), and Ferrari: Race to immortality (2017) [films’ overview attached].
The film exhibition derived from the effort of joining in one place, motor racing- whose biggest exponent in the country is FORMULA 1 GRAN PREMIO DE MÉXICO – and the passion for films. Thanks to the 1st. Formula 1® Racing Film Exhibition people from different cities in the country will be able to live F1®on the big screen.
An Internet initiative will be also implemented for those who attend the film exhibition, so they can participate for tickets to the FORMULA 1 GRAN PREMIO DE MÉXICO 2017.
This dynamic consists on buying at least one CINEBONO* on the following link: www.cinepolis.com/cinebono/muestra-formula-1, then submitting personal data with a deadline on October 19. Afterwards on Friday, October 20, a trivia will be sent by email, and will be active for 23 hours after having been launched **.
The frist (5) persons answering correctly the six (6) questions about the movies showed in the Film Exhibition will be granted two three-day tickets to the FORMULA 1 GRAN PREMIO DE MÉXICO 2017. Winners will be announced on Monday, October 23 on race’s social media and will also be reached-out directly.
Check for more information about promotion, participating films and movie theaters, at www.mexicogp.mx/cinef1 and http://cinepolis.com/formula1.
You have to experience the adrenaline and excitement of FORMULA 1 GRAN PREMIO DE MÉXICO 2017TM, that will take place from October 27 to 29 at the Autodromo Hermanos Rodriguez. Get your tickets through Ticketmaster System, on the website www.ticketmaster.com.mx, Authorized Ticketmaster Centers, calling 5325- 9000 or at the ticket window no. 7 placed in Palacio de los Deportes.
* Each CINEBONO costs $160.00 MXN and is equivalent to four (4) tickets for the traditional cinema room or two (2) tickets for VIP rooms to the 1st Formula 1® Racing Film Exhibition.
** The trivia will remain active from Friday, October 20 at the 16:00 hours to Saturday, October 21 at the 15:00 hours.
#MexicoGP #F1ESTA
About FORMULA 1 GRAN PREMIO DE MÉXICO™:
The highest category in motor racing has returned to Mexico, after 23 years of absence, pioneer of the greatest sport events in our country. With a term from 2015 to 2019 the renewed Autodromo Hermanos Rodriguez is the perfect stage for the return of the F1ESTA to our country, with a highest world-class level track.
On its first two editions (2015 and 2016), over 375 thousand people attending the race, turned into the second with the biggest number of spectators around the world (after Great Britain).
Until now, FORMULA 1 GRAN PREMIO DE MÉXICO™ has generated over 22 thousand jobs, economic revenue of 1,119 MDD (24,841 million of pesos).
One more year, Mexico will create a world-class position during racing that will take place from October 27th, to October 29th, after having been awarded as the Best Event of the Year by the maximum authorities in world professional motor racing FIA and FOM, during its first two editions.
For further information about FORMULA 1 GRAN PREMIO DE MÉXICO™ go: https://www.mexicogp.mx/
About Formula 1®:
Formula 1® is the most prestigious motor racing competition in the world that has taken the position of the most popular annual sport competition in the planet: In 2016 the championship was witnessed by 400 million of viewers only from over 200 places.
With a long history of glory and racing written since 1950, Formula 1® has been bastion for great drivers, as well as for iconic teams that had led motor racing to being part of collective memory in millions of fans all around the world.
In 2016 FIA Formula One World Championship™ took place from March to November, including 21 races in 21 countries of the five continents. Formula One World Championship Limited is part of Formula 1® and owns the exclusive commercial rights to FIA Formula One World Championship™.
Formula 1® has being raced in Mexico for 17 times, being editions 2015 and 2016 recognized as “The best Grand Prix of the world”. For further information about Formula 1® go to: www.formula1.com
About CIE: Corporación Interamericana de Entretenimiento, S.A. de C. V. www.cie.com.mx
We are the market leader in outdoor entertainment in Mexico, Colombia and Central America and one of the major players in the entertainment industry in Latin America and across the globe.
We offer a variety of world-class entertainment options including concerts, theater productions, and sports and family and cultural events, among others, to meet our market segments’ needs for recreation and entertainment through its unique vertical integration model that provides the only access available to an extensive network of entertainment centers, advertisers, including the main
advertising investors in our markets, and partnerships and strategic alliances with experienced global partners.
We operate an amusement and water park in Bogota, Colombia, and manage Centro Banamex in Mexico City, one of the largest convention and exhibition facilities across the globe. We are recognized as the foremost producer and organizer of special and corporate events in Mexico, and we operate one of the most professional contact centers in the Mexican market.
CIE is a public company whose shares and debt securities are listed on the Mexican Stock Exchange
About Cinepolis
It is a Mexican Company with over 46 years in the market, focused on the creation of the true value of fun, comfort and entertainment for its customers. It is the fourth biggest global chain, the second with the biggest ticket sale, the first in ticket sale per room and it is the most important chain outside the United States. Cinepolis is a company leader in the film and entertainment industry in Mexico and Latin America, the biggest trader of VIP rooms in the world.
With a total of 625 facilities, Cinepolis operates 5,170 movie rooms 100% digital. With 40 thousand workers and infraestructure equiped with cutting-edge technology. Cinepolis is always at the forefront of film industry. It was the first Mexican company by introducing “multiplex” rooms for a stadium style room IMAX® and the first in Latin America equipped with VIP rooms. It is also pioneer in the industry by launching 4DX technology for the first time in America, offering the fourth-dimension experience, with moving seats, smell and light and wind effects that bring the spectator to a more intense experience. Innovation has also been reflected in some other developed concepts in benefit for customers, such as Sala Junior®, which is the first of its kind specialized in children, the loyalty program Club Cinepolis®, the on-line payment method on Cineticket®, cinepolis.com, Facebook, apps for Android and iOS, and all its rooms with numbered seats. For further information visit: www.cinepolis.com
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Mayores informes:
Zimat Consultores
55 54 54 19 |
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